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It takes all types — personality types, that is — to run a successful small business. Having the right mix of people is especially important in a small business, where people often must interact more closely than they might in a larger organization Read More

Harvard Business School's Clayton Christensen introduced the term "low-end disruption" to the business lexicon a few decades ago. He observed that innovative technologies often emerge at the low end of a market after established suppliers have fallen in love with their existing products. For instan Read More

Running a small business does not mean that you, the owner, can or should serve as Jack-of-All-Trades. That mom-and-pop-shop mentality can exhaust a business owner and potentially drive a small business into the ground. No one business owner should expect to know and operate every aspect of the bus Read More

When it comes to online search, about 85 percent of clicks go to organic links on the search engine results. It’s more important than ever for your small business to appear on the first page of the search engine results page, whether consumers are searching for product or service keywords or for yo Read More

Differentiating your business from your competition is a great way to increase your customer base, and incorporating live business events into the marketing mix can do just that while building your bottom line. According to "Book Yourself Solid" author Michael Port, a business event strategy allows Read More

Five years ago a solid email marketing strategy combined with offline marketing endeavors—like print and radio ads—would see your small business rolling along just fine in the marketing department.

Today, however, the list of small business marketing tasks is both exhaustive and overwhelming. Read More

Small businesses are often the heartbeat of local economies. But could some of your best customers be waiting overseas? Outside of governments and multinational corporations, international trade was, until recently, a discipline that most small businesses didn't dare attempt. Paperwork, fees, regul Read More

You can’t beat the convenience of a wireless network. In fact, Wi-Fi is so popular and effective that some new small businesses have opted out of a wired network altogether in favor of the fast 802.11n wireless standard.

However, small business owners should also consider creating a Wi-Fi guest Read More

Behind practically every success stands a strong team.

Whether in the Air Force, the NFL or in business, effective team leaders bring the best out of their colleagues and accomplish the goals they set for their groups. Former Denver Broncos general manager and one-time Air Force Intelligence Off Read More

In the eyes of many small business owners, moving all or part of their small business IT to the cloud can be a daunting task. Yet recent trends such as bring-your-own-device (BYOD), the consumerization of IT and the strong correlation between technology and business outcomes, have sparked a moveme Read More