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Here's a fun gift to get you in the mood for the holiday weekend. Illusionist Marco Tempest uses three iPods to tell a 5-minute magical story. Great fun! Read More

Remember that United Airlines commercial back in 1990? Heck, I'm guessing most of you are too young, but it was well-remembered and sent a powerful message. Watch the commercial and study the message in this blog post. Read More

Am I wrong about my TwoHatMarketing.com blog post, "Old Rule of Business #5: Under-Promise & Over-Deliver? " Was that bad advice?

One of my Two Hat Marketing BFFs posted a Comment that "over
delivering sometimes becomes an issue as well," and wanted to know
how to handle Read More

If you handle social media for your company, you need to be able to answer these five easy social media marketing steps. Read More

Technology can be a wonderful thing, but one thing its done is create more and more commoditization. If a product can be copied, it most certainly will be copied. As such, companies who used to be able to market product superiority have lost that edge over the competition and must find a different Read More

When my Dad tried to install a bird feeder in our back yard, he got more than he bargained for. His battle building a "squirrel-proof" bird feeder turned into an Old Rule of Business we all need to remember. Read More

"It's only business. Nothing personal." is beyond stupid. EVERYTHING is personal. It's all about people. It doesn't matter whether you're with someone on the golf course, playing bridge at home, sitting next them on an airplane, behind them on the freeway, or across the table from them in a board r Read More

I've stepped back from the constant pressure to deliver clever and compelling blog posts. I've stepped back from the Tweet flow, striving to get those all-important RT's...from swapping witty repartees with my Facebook pals...from agonizing over requests to connect on LinkedIn (This has always been Read More

There are four primary ways you can increase your business, yet most of us don't have strategies to cover them all. How do you rate? Take this brief survey and then think about how you can improve in your weak areas. At the end of the survey you'll see how you compare to others. Read More

Now that the Green Bay Packers have won the 2011 Super Bowl, we can all get down to discussing the real purpose for the day - the commercials! I know you have a myriad of pundits, forums, blogs, and websites... Read More