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In 2012, small business owners need to be aware of search engine optimisation more than ever. This month, Google has announced their new innovation called ‘semantic search’, which means that the search engine now is trying to understand the meaning behind your words and content. Now, more than ever Read More

Getting potential customers to remember and like a brand is a marketing art that is sometimes referred to as “sticky marketing.” Here are a few great suggestions for making any small business marketing efforts “stick” in the hearts and minds of potential customers.

1) Sticky Brand Name- Inst Read More

Late in 2011, Gmail started displaying the reasons why they had marked a message as important. They have now gone an additional step and started displaying reasons for placing a message in the junk folder. Read More

Regardless of how you say it or how often you do it, social media can be the biggest time-suck for anyone. This is especially true for marketers who have to spend time on the likes of Facebook, Twitter, Pinterest and Google+. Read More

To put a “spin” on the way that you look at the 2012 Presidential Race, here are two amazingly effective lessons that you can apply directly to your next email marketing campaign. Read More

With the growing popularity of multiple social media sites like Facebook, Twitter, LinkedIn, Pinterest, YouTube and Google+, how do businesses decide which social media sites will provide them with the biggest return on their time and money investment for marketing their brand?

Here’s a simple c Read More

The PR Verdict; “B” for hitting the recurring complaint head on. This is a major but subtle shift in positioning for Obama Read More

As a , it's important to moderate your blog and let others comment. This leads to more engagement, dialogue and conversation in the social stream. Excellent ! Read More

All things considered, providing world class customer service should not be a reach for any business that wants to succeed in today's economy. Read More