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Research by our team at Position2 shows that, for most brands, getting their customers’ attention is fairly simple. As a marketer, you have managed to get your audience to notice you; now what? Read More

Do you have an event you want to promote? Have you ever considered using Facebook. Here's how to promote an event thru Facebook. Read More

Interview with Derek Halpern, creator of Social Triggers, on his entrepreneurial journey, creating great content, growing traffic, and more. Read More

A lot has been going on in the past week or so in the internet marketing world. I originally wanted to write about a couple of new things in separate posts, but this way is faster and easier for everyone involved. Here are 6 new things you should be aware of. Read More

The current value of reputation management for the majority of individuals is somewhat debatable however what is not up for debate is that reputation management has become extremely relevant to small businesses. If you’re a local business that relies largely on word-of-mouth, a few bad Yelp review Read More

The Small Business Influencer Awards, for those who don’t know, is a recognition of people, organizations and companies with demonstrated commitment to serving North American small businesses. Read More

A/B testing is one of the most effective methods for optimising a website. Discover more about it in this article. Read More

While having a top-notch Web site, you failed to monitor your forum and someone posted a disparaging remark about a competitor. That competitor, in turn, has decided to sue for defamation and it could cost you plenty in more ways than one. Read More

The answer to the Pizza Hut Facebook Page survey in question is too rude for me to write here. This is almost funny but it's NOT exactly hilarious for Pizza Hut! Social media sabotage and how to avoid it! Read More