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What is a Call to Action?

A call to action (CTA) is the next step you want your target audience to take to further them in the “buying” process, which is the entire process of lead generation, nurturing and conversion. CTAs will help you drive traffic to you website/blog/social media sites; hel Read More

There is a common mistake that many first time entrepreneurs make when starting a business. And it is one you want to know about, because how you handle it has the potential to decide whether your business will be a roaring success or a dismal failure. Read More

The business world is no longer a man’s world. There are an ample amount of opportunities for women who want to start their own business. Two of the main reasons women venture out to start their own enterprise is because they can work from home and they have the freedom to be their own boss. A repo Read More

Running a small business through a tablet or smartphone is quickly becoming the norm for savvy business owners. While some may have originally bought the gadgets simply for the "cool factor," users say the productivity and efficiency from the many apps available has been a welcome surprise. Read More

Yahoo! Small Business today announced the launch of Yahoo! Small Business Advisor, the newest online destination for personalized entrepreneurial news, advice, and tools. Read More

I am always keeping my eyes open to those who are achieving success by doing special, interesting, and innovative things in business so that I can not only test the best in my own, but also share my discoveries with you. So last week I began my search was focused on email newsletters that have caug Read More

There is a major difference between coming up with profitable ideas for a business, creating a business plan, putting everything in motion and making it all work. In this article we are looking at the skills you will need to develop to survive working on your own. Read More

Working from home is a totally different from working in an office or anywhere away from home. This is what I realized since I opted to work from home Read More

One of the big advantages of being an entrepreneur and starting your company from scratch is that you get to set the culture, which is much easier than changing the culture of an existing business. The challenge is how to do it, and how to do it right. Why not learn what you can from companies like Read More