You’ll never know in the end that your PR investment was worthwhile unless you set the right kind of goal at the beginning. Before you start asking yourself this question: Do we employ public relations for the sheer pleasure of writing news releases, running special events, doing surveys or booking Read More
When you have a portfolio of sites 20% of your sites (usually authority sites) make the most in terms of traffic and revenue for you. Its smart to enhance and invest in those 20% of the sites and slowly cut the crap by not spending your quality time on those low earners. Read More
Social Media - A History is an infographic. My friend from KarimDesigns.com created it for my intro to social media class. Read More
Social media interactions can provide your company with a lot of positive reinforcement that can benefit your brand. But along with the good messages, you can get negative feedback as well— it’s just the nature of business. Responding to negative comments on social media platforms can be challengin Read More
On Thursday 26th April I’m attending (as a panelist) the Conference and Hospitality Show 2012 at Leeds United Football Club, Elland Road.

It’s the only show of its kind outside of London, bringing together people who work at all levels within the conference, events and hospitality industry. The Read More
Today Google rolled out a revamped version of Google+, keeping its social networking product in line with the overall changes Google has been steadily making to all of its products to unify the user experience. According to the official Google blog, A critical piece of this social layer is a design Read More
By now you have probably visited several company Facebook pages and noticed the new timeline format. (March 30 was the mandatory “switch-over” day for business pages.) Many users love the new format while others are having a hard time keeping up with the changes. So why did Facebook make the chang Read More
How can Pinterest benefit your small business? Why should your business be on Pinterest? Find out the answers from this article. Read More
Do you think your small business is at a disadvantage compared to big, national companies when it comes to getting “likes” on Facebook? Well, think again. A new study conducted by Constant Contact and Chadwick Martin Bailey found that consumers are more likely to opt in to receive communications fr Read More
A must read if you are new to Twitter. Creating Twitter lists is a great way to activate fans!

“Activate your fans, don’t just collect them like baseball cards.” -Jay Baer Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!