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Using Social Media Platforms Correctly Lately all I hear is how Social Media is the best way to boost your SEO efforts. But is this what you should be focusing on when it comes to your Social Media efforts? See the 2 things you should be focusing on. Read More

Serve Your Hotel Network like a Maître d’hôtel. Learn how a smile can be so contagious that it will turn around your Hotel Service. Read More

Greenpeace's elaborately executed Shell Oil hoax fooled even the most savvy of social media experts. But will such tactics help or hinder Greenpeace's cause? Read More

The post takes a closer look at five suspicious Twitter tactics that instead of getting you followers, are scaring poeple away. Avoiding them can easily be your ticket to more Twitter traffic! Read More

Since people are going to be engaged with their social networks a lot more over the next couple weeks, you should use the time to connect with people about the Olympics while also keeping your brand at the forefront of their mind. Read More

With social media marketing growing rapidly it's important for business owners to be able to measure the success of their campaigns. Here are some tips on what metrics to look at. Read More

In marketing, social media is everywhere. The digital media landscape is full of social media platforms and their growth seems to be relatively unlimited.

For example, as of June 2012, Facebook alone boasts over 900 million users with almost 550 million active users per day. As of March 2012, Tw Read More

I have a confession to make: I'm an Olympics junkie. As I was watching beach volleyball (yes, beach volleyball) this weekend, I started thinking, "What can we as bloggers can learn from these young superstars?"

The answer is: a lot. Read More

For the London 2012 Olympics, the organizers and the International Olympic Committee (IOC) has recognized that people want to receive their event news in different ways. They have therefore responded by embracing and focusing on social media, in addition to more traditional media such as print and Read More