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As much as I love blogging, the internet, and my laptop, my life isn’t entirely digital or extraordinarily high tech. I still keep notes in notebooks, and my cell phone is barely one rung up the evolutionary tech ladder from a carrier pigeon.

One of the “old school” techniques that I often use i Read More

With PubCon South at Austin 2011 (a famous digital marketing conference) coming up in just two weeks, I thought it would be interesting to analyze PubCon's past and current speakers ranking them in the order of their social influence on Twitter. I must tell you, there are some really impressive fol Read More

You read that correctly. You should stop listening to A-list bloggers. Oh, don’t take my word for it. This comes from one of the best bloggers on the internet, but I have a question for you before I reveal who it is. Have you ever played the shell game? I know, I know. It’s a scam, but no matter Read More

Social media appears to be the new stomping ground for SEO. Social influence is set to determine if you content gets seen. Hows your strategy? Read More

When it comes to Facebook, Twitter and other social media, many people adopt the “just try it” mindset: create an account, start posting, build a following, …and then wonder where to go from there. That’s fine if your goal is just to be social. But if you’re intending to market your business thro Read More

Knowing which social media your target market uses is a vital piece of knowledge. With this in mind, here is some advice on finding the customer you're after. Read More

Construction companies are now looking to the bigger companies and following suit with Social Media marketing. The industry isn't improving too quick, so savings are being made by adapting to new more 'cost effective' methods of marketing. Read More

Mykistime’s mission is to be the best listings website for parents looking for information on activities and classes for their children in their local area (in Ireland). Disclaimer: I have been helping them with their Facebook presence for about the last three months, this is their story so far: Read More

Content is king in your blog as we all know. Content consistency is more important though. Providing consistent content across all of your social media and online activity is important. This, in turn, must then match with your off-line content and sales approach also. Read More