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Sales is a metaphor for a number of things in life, sports, art, sex, you name it. But in the end when you look at sales as an art form, executed by an artist, you can't help but think that sales is itself a metaphor Read More

Change efforts come with their own pain. When the pain of the change effort outweighs the pain your dream client is experiencing, they are likely to keep the pain they know Read More

Sales people with short attention spans often need instant gratification. Sales managers are the same way… pushing to, “get something to close… anything… today!” If they don’t experience the immediate hit, they start looking for a better way.. Read More

Say Goodbye To The Billable Hour With Alexis Martin Neely exclusive interview with the lawyer you love on getting rid of billable hours and how she has built several million dollar businesses Read More

There is one thing that will guarantee that you increase your success on in booking a meeting from a sales mailer campaign. Find out about it here Read More

Is the debate on sales being art or science limited by the fact that science has little similarity to sales. A better comparison would be music or another art form, where you can look at the classics vs. the modern, and the constant back and forth between the two Read More

Effective selling has rules that, like gravity, cannot be broken. Working within these rules and allowing them define your sales behaviors will allow you to succeed. Violating these iron laws of sales will destroy your effectiveness and your results Read More

The smart retailer recognises that women are not a niche. They recognise that women are the long run.

Reaching women consumers is not a trend. It’s the lucrative future, for anyone who grabs it. Slightly tweaked male-oriented products or marketing efforts will no longer do. Read More

Sales 2.0 is a set of important tools, tactics, and strategies. But these tools do nothing to help a salesperson or a sales organization that isn’t already well-equipped with the skills and attributes that make up Sales 1.0 Read More