What are you doing to retain your customers and keep them happy? It costs a business about 5-10 times more to acquire a new customer than it does to sell to an existing one, according to Inc. In addition, current customers spend 67% more than new ones. One of the best ways to keep customers coming Read More
Checking in to different locations isn’t bad — you can win prizes, get great deals, and start your political career as the mayor of your local taco joint — but sometimes it gets out of hand. Ever sat down at a restaurant and struggled to make an initial decision not on what food you wanted off of t Read More
Businesses should definitely take full advantage of the features offered in the Google + Local page especially with the many SEO opportunities that can be applied to your own business listing. Read More
Traditional agencies are hot to run Facebook contests. It syncs up with their enthusiasm to build “buzz” over product launches, grand openings, and such. Trouble is they have no idea how to run them and they risk getting their clients kicked off Facebook for violations of the terms of service. Read More
Okay, yes….you’ll find me in this newly created most recent June 2012 version of the Hamilton Spectator monthly Business Magazine…and I’m quite proud of same, eh!

The Spec Business Magazine is under the direction of Rick Hughes the Spec Business editor – but managed by Cheryl Stepan, the magazi Read More
Buyers of Lexus cars have come to expect one of the best customer-service experiences in the automotive industry. To keep that service top-notch, Lexus is creating two new customer-service positions that will be introduced at 232 U.S. dealerships starting this month.
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Customer testimonials are FREE advertising for your business. Get more of them... and use them to help you sell!

How to leverage loyal customers into your best advocates to help market your business and influence purchases from new customers... Read More
When selecting a marketing automation platform it's important to consider your database needs, as well as how the platform integrates with your CRM. Read More
Irish Networks and the people's ability to communicate and adapt to their environments have helped individuals and the nation of Ireland to succeed in business . Read More
By default, before people click on a video that you insert with the new YouTube Video tool to start playing it, YouTube will display a static frame picked from somewhere in the middle of the video. You have no control over that, so when people land on a page with an embedded video what they see ma Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!