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As smartphone proliferation continues to impact the pockets of both young and old, the sheer amount of mobile users means that spammers have a wider audience to attempt to connect with. How do you separate your SMS communications from becoming spam? Read More

I had a client last week that sent me the following message: I was expecting, it re-written to a higher standard than what i have achieved as I'm not a copywriter, if someone hired me to clean a toilet, they don't show me how to do it, i walk in and show them how it's done, can tell them why it's d Read More

Using a cloud-based CRM solution gives you the tools to segment your data and target your customer base with marketing materials that are timely and interesting to the consumers, instead of firing out a generic template that will not be relevant to large sections of your clientele. Read More

Lone Ranger & Superman are back AGAIN. Why, because they work and are continually reinventing themselves. Direct Mail Marketing Sells Books Read More

There is no better audience to market an event to than a captive one. Promoting an event using email marketing is in essence a simple task - but it is using email marketing efficiently and intelligently that is the tricky part. Read More

Writing a good sales letter that people are going to read is not easy. It can drive you around the bend and send you crazy, and make you tear your hair out. Read More

If you answer yes to just one of these seven questions, I can pretty much guarantee you're missing one of your most productive marketing tools. Read More

Hometown support can keep your small business going through difficult times, and can be beneficial to your community. The people who live in your town aren’t Read More

So, recently I have been re-reading the classic self help book Think & Grow Rich, written by Napoleon Hill. This book is known as being the book that has inspired more millionaires than any other book in history. Read More