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Since the big hullabaloo with AWeber and now GetResponse and all of their troubles, I got to thinking about a backup for PayPal because what if your payment processor goes caput? Read More

Social Media - For marketers, the highlight of the 2014 Academy Awards was Ellen DeGeneres's selfie tweet, taken with a sponsor's smartphone. Here's what the most popular tweet ever can teach marketers. Read More

Ignoring multiple personalities, viewpoints and perspectives is a sure-fire way to kill a project before it has a chance to launch. Read More

To the average person, Google+ may look similar to Facebook or Twitter, but as entrepreneurs, we’ve struck a pot of gold. Google+ is much more than just a social network—it’s a platform that incorporates all of Google’s services, putting them all together in a way that’s invaluable for any business Read More

Well, this was an episode with surprising results, to put it mildly, and one which provides the second season with a strong start.

Within the first ten minutes I found myself thinking that this was a lost cause for a number of reasons. Read More

Every day I’m coaching a client through my executive leadership coaching program I find that the topic of management relationships are the most vexing and complicated discussion points during coaching sessions. It’s not uncommon for a coaching client to tell me what she thinks I want to hear, but Read More

If you're using Twitter or LinkedIn because everyone else is there, you won't see the success you want. But if you develop a strategy for what you want to get out of social, you'll find new followers and customers. Read More

Lauren Licata interviews Lori Richardson about the gender gap in sales and why she thinks the sales industry is ripe for a women-focused sales organization. Read More

There are many times when the answer to an issue is so obvious to us based on our experience that we would love to give it to our people, but we would be depriving them of the learning experience. I’ll show some alternatives to just being the person who answers all the questions and actually empowe Read More