Marketing News | TV and direct marketing 'should be integrated'

Marketing News | TV and direct marketing 'should be integrated' Avatar Posted by jsternal under Direct Marketing
From http://www.ashdowngroup.com 1202 days ago
Made Hot by: on February 8, 2010 4:21 pm
Larger businesses should consider integrating established promotional activities such as email marketing with TV advertising, it has been claimed. The Direct Marketing Association (DMA) encourages firms to combine online advertising strategies such as email marketing, with direct mail and television advertising. Read More
Today’s podcast is an interview with Larry Chang author of What They Don’t Teach You At Stanford Business School. Larry is also a seriously Sociable! guy and can be found organizing after parties at some of the biggest social media and cultural events from South by South West to conferences at major universities across North America. In fact Larry may be the 3rd best party guy and networker I hav Read More

Generating More Leads with Video White Papers

Generating More Leads with Video White Papers Avatar Posted by WhitePaperPundit under Online Marketing
From http://www.whitepapercompany.com 1196 days ago
Made Hot by: on February 7, 2010 10:25 pm
Interested in a new way to generate leads with white papers? Consider the "video" white paper. For companies that employ them, this novel approach to white paper marketing can generate a substantial number of incremental leads for the cost of about two standard white papers.

This post will show you how one company substantially increased the number of downloads for their white papers and incr Read More

Do You Have a Tax Plan for Your Small Business?

Avatar Posted by ShawnHessinger under Taxes
From http://www.youtube.com 1198 days ago
Made Hot by: yoni67 on February 6, 2010 8:28 pm
David John Marotta, president of Marotta Wealth Management, talks about developing a tax plan to accomplish your small business goals. Read More
The IRS wants businesses to pay their taxes online, as well as file their taxes online. It's faster, eliminates the need for the IRS to have people open envelopes and process paperwork and has been running for more than a decade. Read More

Blog, blog, blah, blah, bland, bland? | Work / life balance

Blog, blog, blah, blah, bland, bland? | Work / life balance Avatar Posted by bloggertone under Management
From http://bloggertone.com 1198 days ago
Made Hot by: marciabiz on February 6, 2010 4:53 pm
These days, every time I have to think, rather than just sitting down and brainstorming, my automatic port of call is the internet – that wonderful repository of tidbits, advice, checklists, gizmos, inspirational quotes, secrets revealed, magic answers, attractive distractions and so on. I don’t even think about it. I am hard-wired and programmed to grab the mouse and start clicking. Read More

Project Management and the Plumber

Project Management and the Plumber Avatar Posted by Barneyausten under Management
From http://blog.myprojecttracker.com 1202 days ago
Made Hot by: on February 5, 2010 1:37 pm
Project management is used by everyone in business to greater or lesser extents. It is still, however, considered a tool for IT and Engineering. Joe the Plumber shows us this is not the case! Read More

Sales Tip A Day: Get Testimonials - Proof is in the pudding

Sales Tip A Day: Get Testimonials - Proof is in the pudding Avatar Posted by argentisgroup under Direct Marketing
From http://www.salestipaday.com 1203 days ago
Made Hot by: on February 5, 2010 1:31 pm
One of the least done processes in sales that can have one of the biggest impacts on your results. This will help take a potential sale to a done deal.

The secret is to get testimonials and share them with clients and prospects.
Read More

How To Build A Massive Online Community

How To Build A Massive  Online Community Avatar Posted by therisetothetop under Marketing
From http://blog.therisetothetop.com 1198 days ago
Made Hot by: CindyKing on February 5, 2010 1:27 pm
How to build a passionate online community discussed by founder of The Rise To The Top David Siteman Garland & Founder of Small Biz Trends Anita Campbell Read More
Yesterday I was contacted and hired by someone who had read a business article of mine. To my surprise it was an article I had written five months ago. That's when I realized that business articles are like money in the bank: they generate some interest now, but the real interest "accumulates" in the long-term when search engines get hold of them! My 10 steps to achieve profitability with a busin Read More
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Tom Watson Cleans Up With Startup Guide

When it comes to starting a business, Tom Watson advises other entrepreneurs to do what he says, not necessarily follow … More
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