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The words you choose for your call to action can have a big impact on whether or not you get clicks. You’ll need to do some testing to find what gets the best response from your audience. To give you an idea of where to start, here are 10 case studies you can learn from. Read More

Have you ever run a Facebook campaign and been confronted with a bunch of hate posts?

This blog post details a few of the haters comments and gives an adequate response to each.

NOTE: This is a little tongue in cheek. Take it all with a pinch of salt. Read More

Valentine’s Day has come and gone. But don’t miss the opportunity for your store to celebrate the coming of St. Patrick’s Day on March 17. With a bit of luck (and some green shamrocks), you can have your store decked [...] Read More

Android is a great service I use but I can’t purchase an Android app without using Google Wallet and I can’t leave a review without using Google+. That’s the type of heavy handed approach Google is taking. They want you in their garden now and they want to keep you there. Read More

The Eben Pagan Modern Marketing Mastery Seminar shows you how to make sure that when your perfect prospect see’s your marketing, they're positively excited which can't be said about most of the marketing they see Read More

There are over 234 million Americans with mobile phones at the moment in the United States, aged thirteen and upward, according to the latest comScore report. Almost half of them go online off their phones and 100 million of those mobile phone users own smart phones. Read More

Infographics are very effective communication tools that can easily and visually present data, enabling us to immediately grasp the meaning behind the information. Read More

A recent report from Nielsen revealed that 50% of mobile phones users in the United States are using smartphones, and those who are buying a new phone are more likely to choose a smartphone. Read More

Many businesses hesitate to use Mobile SMS Marketing, indeed many businesses use it badly. As with any marketing campaign or channel, the key thing is that it needs to be done at the right time with the right content, providing value to the customer. Find out how you can use Mobile SMS Marketing t Read More