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Fact: small business owners are busy. Probably too busy to be regularly coming up with ideas for blog posts and then writing the blog. Video blogging may sound even more daunting but not if you use the video blogging technique that's spelled out step by step in this article. There's even a video bl Read More

A business doesn’t become successful because of getting its brand in shape. Get your basic business values in place first, and your branding will take care of itself. Read More

Social media is a great way build your business, but to stand out from the crowd you’ll need to avoid these common Twitter marketing mistakes. Read More

Social media is double-edged sword for small businesses. While small businesses should encourage employees to use social media it is also necessary to establish policies on it use to avoid potential problems and liabilities. What policies should you put in place? Learn in this article. Read More

Are you struggling to grow your Company Facebook page and need some inspiration? Social Media platforms can seem a maze and very daunting to start off with when you want to market your business on them. However several companies and brands have been successful and achieved a brilliant ROI from Face Read More

If you own a business – whether it’s an online or offline business – you’re an expert. Your expertise will differ from other business owners but YOU have something unique to offer your audience. Read More

Michael Scissons, chief executive of social media marketing firm, Syncapse, says his company has done the math and come out with a report. What's more, Scissons shares with blogger Gene Marks the formula your company can use to figure out what your Facebook fans are worth too. How much have they sp Read More

There are countless books and blogs about Twitter etiquette. Some say you should follow everyone that follows you. Some say you follow only those with similar interests. Some say you should follow all potential clients or prospects. This post is about why I WON’T follow certain people. Read More

You wear many hats as an entrepreneur and, in the beginning if you are marketing your own product or service on your blog, one of those hats will be as a copywriter. But how to you create compelling content for your blog? We're talking about content that will capture the interest of readers, keep t Read More