Do Small Businesses Need Social Media Policies?

Posted by AngelBiz under Social Media
From http://www.smallbizviewpoints.com 4020 days ago
Made Hot by: Sun Tzu Business Guide on April 28, 2013 1:29 am

While small businesses should encourage employees to use social media it is also necessary to establish policies on it use. What policies should you put in place?

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Written by lyceum
4019 days ago

Debbie Thomson: I have discussed the issue of having a social media policy in my presentation titled, (S.W.)O.T - Social Media. You could find it on Slideshare: http://www.slideshare.net/lyceum/it-power

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Written by HeatherStone
4019 days ago

Hi Debbie,

To add just one qualifier to your comments here, I would say that, for some of your employees sharing socially will be the most natural thing in the world and you won't much need to encourage it. For others, it will be something they perhaps don't do so naturally and you may have to be a bit of a cheerleader. In either case, it's important not to create a social media policy so restrictive that employees are discouraged from sharing much of any value. By creating too restrictive a policy, will shoot yourself in the foot and destroy any chance you have of developing a vibrant social media outreach. Instead, create a culture that encourages the sharing you would like to see. That's the best kind of social media policy any company could hope for. Thanks to Harry for sharing this post with the BizSugar community.

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