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To be effective as a modern digital marketer, it’s important to develop certain habits. These are tendencies or even routines that often result in desired and positive outcomes – over and over again. Read More

Looking to grow your business? Try networking. It's one of the best ways to find new customers and potential partners. Read More

The best possible outcome from a social, local, mobile (SoLoMo) strategy is a differentiating customer experience. While this may sound obvious it remains elusive for many businesses. My friend and fellow contributor Craig Jamieson raises the stakes well beyond simply meeting expectations. Read More

Are you suffering from- ‘How to manage work and life at the same time’ problem? Bombarded with tons of advice to solve this problem? Then here is your chance to finally get through the simplest and finest piece of advice that will get you up to the mark in achieving the perfect balance. Read More

By Jack Rivera

A business’s brand encompasses several things; this is not a territory ruled by a nice-sounding name alone. Your brand is an overall image that represents how good you are doing your job as an entrepreneur and how your merchandise is performing in the market. Having said that, you Read More

The number one thing to do before inventory starts is to talk to your staff about how important it is to get an accurate number. Explain to them how it affects their job – they need to know that first. Tell them that if the number is wrong it impacts the store’s ability to serve customers. How do t Read More

Social media is a fantastic medium of communication. Unfortunately, it is only as good as people want it to be. As a social media advocate and professional, I follow a lot of peers. While a majority are awesome at what they do, there are some whose behavior gives the industry a very bad name. I cal Read More

You may already utilize linkedin in your social media and marketing campaigns, but what about linkedin groups? They are another method you may want to look into if you haven't already.

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That presentation involves a frame, which is your blog’s template or page design. If that frame is outdated, distracting or just plain unpleasant to look at, then the presentation of your blog is going to suffer and people are going to have a harder time accepting or even noticing the content you’r Read More