The best possible outcome from a social, local, mobile (SoLoMo) strategy is a differentiating customer experience. While this may sound obvious it remains elusive for many businesses. My friend and fellow contributor Craig Jamieson raises the stakes well beyond simply meeting expectations.
How Lowe's Is Creating an Engaging Customer Experience
Posted by techmedia under MarketingFrom http://maximizesocialbusiness.com 3768 days ago
Made Hot by: fundpr on January 5, 2014 1:11 pm
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“Lisa: I have not heard about the expression, "engagement...”
“Adam: Do you have a favorite tool at the moment?...”
“Adam: I have to look into this issue in the near future... ;)...”
“Rachel: Thanks for your input. I tend to agree with you. It was...”
“Hey Martin,
Honestly, no. I think that most people can tell that they are...”
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3763 days ago