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Kit Kat, Coca-Cola, Jelly Belly. Sure, they all taste great. But there's something else at play that makes these brands so attractive: repetition. Read More

The number of marketing tactics you can action today that take up your time versus money continues to grow. Are you getting the return you want or are you just eating up that precious thing called time? Here are a couple of things to consider.

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When starting a new business or updating your Marketing Plan, you may not have all the information at hand that you need. When you are defining and categorising your ideal target market, you may need to conduct some further research. There are many different methods for carrying out market research Read More

Depending on the nature of your business operations, your small business that frequently interacts with foreign suppliers, service providers, customers or business connections may be slapped with a huge expenses bill if you are not careful. Here are 10 Tips to Run an International Business Cheaply. Read More

BizSugar and Small Business Trends CEO Anita Campbell talks to Deb Bailey, host of Women Entrepreneurs Radio, about the process of building her own business and brand beginning with Small Business Trends and eventually leading to the acquisition of BizSugar.com. Anita also talks about the use of so Read More

The recession pushes small business owners to take smart steps to thrive. One business model I recommend you to seriously consider is cloud business. Read More

It's classic: Your ex employee rants over the Internet via social media and jeopardises your small business brand. Like it or not, likely it is your fault. Read More

Entrepreneurship has been a male-dominated pursuit, but many of today’s most memorable and inspirational entrepreneurs are women. Come learn about some of the most influential entrepreneurial women because what a man can do, a woman can do it better.

Please congratulate 24 of the Most Powerful & Read More

Is your website generating more compliments than clients? Cutting-edge design, flashy graphics, apps, and tools (what I sometimes call "website bling") will get you noticed. Yet, once you get their attention, what is your website saying? ... Read More

It is important to note that most of the success stories on Facebook have come from companies who understand the value, marketing idea and ethics on Facebook. Developing your online reputation and brand on Facebook is a very important proposition in today’s social media driven market... Read More