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the search engines will identify it as one of the most important keywords on the page. Second, users will see the keyword in the SERPs. When they identify the page tag as relevant based on the keyword in the title, they are more likely to click on it. Read More

I have been talking a lot about blogging and traffic generation on my blog recently but one thing I haven’t covered yet which I eagerly wanted to discuss. I am talking about list building that is one of the best ways to get loyal readers and customers.
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The hardest step in every journey is the first one. No matter how small or simple that step may appear, it is the most powerful because it influences everything you do along the way. Mindsets may seem “earthy-crunchy” or too simple to matter, but they can be the difference between you remaining stu Read More

Art Pappas, founder and CEO of Bullhorn CRM, discusses how email analytics can help find those insights that can drive real engagement opportunities and help you stay on top of what’s important to customers and prospects. Read More

When it comes to social media marketing, content is a key requirement. High-quality content can help you grab your customer’s attention and boost engagement on social media. And of course, great content also provides you with the other added benefits such as high conversion rates. Read More