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You could call them motherhood statements, such as never discount your price or all small businesses must be on Twitter. It may seem easier and safer to just go along with these statements and follow what is said. The problem is if you automatically do this it can stop innovation and opportunities. Read More

Yes it's Social Media satire time again, edition 5 already!! This week we look at Seth Godin's purple cow and understand that safe is risky in the world of business right now! Read More

Bad leaders abound while good leaders seem to be in short supply these days. These bad leaders sometimes make our lives more entertaining and they give people a reason to talk about them behind their backs. Plus, they make a lot of mistakes. Read More

in this short interview, Seth Godin talks about the importance of having a tribe when you have a message to share. It’s important to have a group of people that share a common goal so that your tribe can help you push your message.

The idea is that everyone has the ability to be a leader. If y Read More

If you’re determined to expand your sales this year, you’ve probably brainstormed creative ways to achieve your goal. Ideas like breaking into new territories, adding to your products or services or expanding your team so you can serve more of your market are probably on that list. But you may not Read More

In business and in life, understanding how to deal with failure is just as important as succeeding. Indeed, how we handle failure is often an indication of whether or not we will succeed in the end. Consider how you can turn failure into your next chance to succeed. Read More

It seems as if the beautiful graphics and hi resolution images that HTML email can deliver are no longer enough as email markers continue to search for new and more exciting ways to engage their subscribers. Read More

Being an Amazon Affiliate may seem like a great way to earn money, but there is a dark side to their Customer Service that can hurt you. Here is some help. Read More

If you’re marketing your business’s products or services as environmentally friendly, you’d better watch out. According to the latest Cone Green Gap Trend Tracker survey, Americans strongly disapprove of companies whose green marketing efforts are less than honest. Some 71 percent who will stop buy Read More

Walgreens, a national pharmaceutical chain, recently launched Walk with Walgreens, a community and resource for that most basic form of exercise, and its supporters. This community hits the 45+ demographic very well by giving advice, routes, and an interactive community about walking in America. Read More