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There are MANY great reasons to become a freelancer. No cranky bosses. No long commutes. Lunch-break in the forest walking the dog. Playing Hendrix and Zeppelin at full-blast!

But what happens when you get sick? A serious and irreverant discourse on the subject.. Read More

If we are truly looking to engage with customers and prospects….is it better to jump up and down in our showrooms, exclaiming our virtues…or rather walk up and down Main Street, shaking hands and offering our assistance to our neighbors Read More

Designer Tiffany Lerman was inspired by her two sons to start a bubbling new business, creating bath products for kids. Tiffany started Tiny Tillia from her home and has successfully grown and expanded her business. See her business success story Read More

Regardless of whether you sell a product or service, run a solo business or have employees it is essential you have a customer service program in place as part of your marketing program. The best customer service programs are simple to understand and implement and are focussed on adding value to your customers. So here are a few tips to consider when implementing a customer service program: Read More

How can your small business innovate? How can you accomplish great things by stepping outside your comfort zone and creating a product or service that stands absolutely alone. I hope every small business owner or employee at a small business will take the time to check out this great interview by Braden Kelly of Seth Godin as they answer the question of how businesses innovate and become the best. The answer may surprise you Read More

When you first start out marketing your products or services you are grateful for those early customers. You may be in constant contact, reply quickly to emails and never forget to reply to their comments on your posts. As you build your business, get more customers it can be easy to forget the ones who supported you in the beginning. This is a mistake Read More

Why is it that annoying songs and jingles stay in our minds? The answer has great implications in the world of business!

It's an irreverant and serious look at why the "pesky" wheel gets the business grease...with research to back it up Read More

Following is a list of links to government contacts, assembled from Business.gov which provides information and resources that help small businesses comply with federal, state and local busines Read More

Want to know how social media will help you grow your business? Amazingly, many small business owners continue to doubt the effectiveness of social media sites as a marketing or better yet a sales tool. Here we look at some of the ways social media achieves the same results we might expect from more traditional techniques aimed at building your business's sales Read More

How to determine whether there is too much competition and sufficient demand for you to pursue your online business idea Read More