Readers of newspaper Web sites are 52% more likely to share their opinions than those who do not visit newspaper sites, according to study conducted by Millward Brown and sponsored by the Newspaper National Network and Newspaper Association of America in September and October. Newspaper Web site visitors who were surveyed were also more apt to bel
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LaurenO voted on the following stories on BizSugar
Newspaper Site Readers Spread the Word
Posted by TerryJackson under Online MarketingFrom http://www.emarketer.com 5994 days ago
Baby boomers online - Don't You Dare Call Them “Old”
Posted by TerryJackson under NewsFrom http://www.emarketer.com 5995 days ago
Many marketers, particularly online, concentrate on reaching younger users. But that could be a multibillion-dollar mistake. Overall, older Americans make up the most affluent segment of the US population. And they are online.
”Internet usage by baby boomers—and over-60s—is projected to continue rising well into the future,” says Paul Verna, eMa Read More
”Internet usage by baby boomers—and over-60s—is projected to continue rising well into the future,” says Paul Verna, eMa Read More
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