BizSugar.com › User › LadySophy › Voted

Working from home has many positive attributes, but it also comes with its own set of unique challenges - especially during the summer time when school is out. Constant distractions, keeping the kids entertained and managing work-life balance are just a few of the concerns that work at home women h Read More

Using HARO is a great way to get your name out there and become an authority in your niche. It helps you connect with journalists and other media outlets. Best of all it's free! Read More

Today’s business world is filled with successful partnerships.

Take a look at some of the successful brands and fortune 500 companies, and you’ll see that they’ll started out as partnerships.

Examples of such firms include, Microsoft, Apple, Google, Facebook, Youtube, Yahoo, Myspace, et al! Read More

Starting a business with a spouse can be challenging, but if you handle it the right way, it can enhance your relationship. Read More

While social media marketing is all the rage these days, one powerful tool considered by many as “old school” still remains one of the most effective ways to increase sales and repeat business ratios. Yes, I’m talking about email marketing.

Call it old school or whatever, but no one can deny it Read More

Big data may, and often does, show humans the error of their assumptions or theories. Smart humans realign their thinking accordingly. However, if big data is manipulated, consciously or subconsciously, it becomes just another means of confirmation bias. Read More

Modern PR is changing, and it is changing fast. Where once there were clear divisions of responsibilities between PR and and the online team, the reality of modern marketing is these lines are blurring. List article goes through the key tasks for any modern PR professional. Read More

How can you come up with innovative ideas that customers will love, even when what they say they want isn’t what they want at all?

Here are three tips: Read More

Self-doubt is a part of human nature but since it can also hamper creativity and self-confidence of an entrepreneur, it becomes important to overcome it ASAP. Read More

Based on my own experience and feedback from friends, every investor is approached by at least ten entrepreneurs with a “hot idea” for a new business, for every one who has a real “plan” for a new business. That’s why I often say that ideas are worth nothing, until they are put in the context of a Read More