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Last week we published the first Social Media Marketing World conference eBook and while it’s had over 15,000 views on Slideshare and many thousands of views here already, I think we’ve just seen the tip of the iceberg.

As a robust sized eBook, it’s full of practical advice including platform sp Read More

Content marketing careers are constantly evolving, but one thing is certain: The power of LinkedIn for personal branding is here to stay, especially when you’re aware of all the tricks that can help you strengthen your profile. Read More

2017 is here! I get excited with the changing of each year because it always presents new opportunities and new ... Read More

We often talk about the importance of social media managers and the amazing people who handle social media as a team of one. But often, for agencies, larger enterprises, and even some small businesses, social media is handled by teams of people covering a broad range of skills. Read More

We need to find email addresses for the launch in 2 weeks – about 400 should do.

Damn… Read More

Year after year, many content teams are asked to deliver more and better content with the same staff and budget. In fact, 73% of B2C marketers say they plan to produce more content in 2017 than they did in 2016. Read More

Facebook rolled out Facebook Stories in Ireland for the iOS and Android apps, “with plans to bring it to more countries in the coming months.” Similar to the Stories features found on Snapchat and Instagram, Facebook Stories allow users to “share ephemeral photos and videos in a slideshow that disa Read More

In recent years search engines have been optimized around users needs and their search experience. Google has evolved in rewarding content that is valuable and relevant to readers. Read More

Social media is one of the cornerstones of modern content marketing. Not only does it give brands a direct line of communication with their target audience, it also provides them with a solid content distribution channel – making them capable of reaching millions with the right content.

Building Read More

Follow these Pinterest marketing strategies to deliver a gold rush of traffic and fresh leads from the Pinterest social media platform. Like its social media cohorts Pinterest drives the majority of its traffic to your web sites, ecommerce stores and apps through visual stimulation and high audienc Read More