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Today “gamification” can be defined as incorporating game elements into every-day, non-game activities. We've seen plenty of success in this notion with such companies as Foursqaure, but how can you leverage it in your small business? Here are a few ideas. Read More

Anchor text (the visible text of a hyperlink on a webpage) serves more than one purpose. Obviously, it’s much better from a user experience standpoint. If you wanted to reference another webpage and included the full http:// web address every time, especially within the middle of a sentence or para Read More

I don't know about you, but personally one of my blog objectives is to get more blog comments to my posts....I want my audience to be more vocal. One of the things that I have learnt in my blogging journey is that getting blog comments is not something that happens overnight. As a matter of fact, Read More

Technology has influenced every aspect of how we do business. Does that mean the traditional salesperson obsolete? How three consumer trends have changed sales. Read More

Is leveraging a holiday in marketing promotions or advertising campaigns the right thing for your small business marketing strategy? Before wasting limited advertising dollars, you need to follow these steps. Read More

Do you know what an unconference is? I will soon participate in a "potluck" conference for individuals who are passionate about digital communication and the social web. Have you participated at an unconference on social media? Read More

Are you looking to brand your venture, product or service? Here are 3 reasons why small business owners need not shy away from using humor in branding. Read More

My blog maintenance routine is basically a proactive approach to avoid problems with my blog before they ever happen. As most of the community here knows, Basic Blog Tips is a very active blog with loads of fresh content, attractive high-quality images and plenty of social sharing options to choose Read More

How many women entrepreneurs have there been in the history of the business world? Thousands and thousands of them; these are women who invested money and time to make money. Some failed, some succeeded. With so many candidates to choose from, it was tough narrowing it down to only 10 successful w Read More

Many Canadians are now operating their own business, and most of them do so from their own home. If you’re one of these Canadians, you’re going to want to start managing your taxes to reduce the amount of taxes owing related to your new venture. There are number of important deductions that you sho Read More