How to know your customer ... you may spend so much time agonizing over this that you fail to see something uniquely valuable right in front of your eyes!
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ShobhaPonnappa submitted the following stories to BizSugar
Know your customer better by knowing yourself better!
Posted by ShobhaPonnappa under Online MarketingFrom http://shobhaponnappa.com 3090 days ago
Digital Marketing Basics: 3 statements to believe with caution!
Posted by ShobhaPonnappa under Online MarketingFrom http://shobhaponnappa.com 3105 days ago
Digital Marketing basics need to be believed with caution. Even valuable axioms must be taken with 80% acceptance and a 20% corridor of healthy scepticism.
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If I am into Digital Marketing, is my brand a digital brand?
Posted by ShobhaPonnappa under Online MarketingFrom http://shobhaponnappa.com 3107 days ago
Made Hot by: Copysugar on November 2, 2015 8:03 am
If I am into Digital Marketing, is my brand a digital brand? Entrepreneurs ask this query not only when they start off but even midway through digital life!
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62% of small biz owners declare Social Media is useless! Huh?!
Posted by ShobhaPonnappa under Social MediaFrom http://shobhaponnappa.com 3123 days ago
Made Hot by: AmyJordan on October 16, 2015 5:01 am
96% of small businesses use social media, but 62% say it's useless. Are there so many people who don't know how to get the most out of Social Media?!
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Your content strategy is not just your editorial calendar!
Posted by ShobhaPonnappa under Online MarketingFrom http://shobhaponnappa.com 3124 days ago
Content strategy IS NOT just about an editorial calendar. At least seven strategy steps go before the eighth step which is "Fill in the calendar now!"
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What is Digital Marketing? A new entrepreneurial perspective ...
Posted by ShobhaPonnappa under Online MarketingFrom http://shobhaponnappa.com 3132 days ago
What is Digital Marketing? There's a new way to perceive what digital marketing is all about, if you are an entrepreneur hoping to make sense of the market.
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How food brands can bite into competition via Instagram!
Posted by ShobhaPonnappa under Online MarketingFrom http://shobhaponnappa.com 3139 days ago
Instagram is just rife with opportunity for blitzing the daylights out of competition and keeping the customer hungry for your food brand page!
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Are you a content marketing copy-cat ... or an absolute original?
Posted by ShobhaPonnappa under Online MarketingFrom http://shobhaponnappa.com 3145 days ago
Why do content creation formulas not produce the extravagant promised results? The short answer: you have to be aware of a formula ... and then break it!
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Incredible B2B Customer Experience Statistics (Infographic)
Posted by ShobhaPonnappa under Online MarketingFrom http://shobhaponnappa.com 3145 days ago
B2B customer behaviour seems to imitate B2C so much that the lines between B2B and B2C are blurring. Hybrid selling techniques will be needed.
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Joe Pulizzi's "CONTENT INC.": book review and interview
Posted by ShobhaPonnappa under Online MarketingFrom http://shobhaponnappa.com 3145 days ago
Joe’s fourth book "Content Inc." has just been released in Sep 2015 to rave reviews. He was kind enough to let me interview him along with my book review.
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Martin...”
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