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When I first started blogging I was thrilled if even one person read my post. After a while, I realised growing my blog was less about ‘building’ my community than it was about actually finding them in the first place. Here are 10 lessons I learned about blogging in the past year. Read More

You know when you’ve got a great story niggling away at your brain, but you just can’t get started?

There are easier, faster ways of getting the words out of your head and onto your laptop.

Here are 20 hooks to hang your next blog post, article or story on. Read More

Most of the time, as in real life, I find one online shopping experience is pretty much like another. There’s no real incentive to repeat buy unless the products are particularly amazing, cheap or difficult to source elsewhere. Which is why I was delighted with my shopping experience at Birdsnest, Read More

Launching a new and exciting business? Going through a rebrand? Or maybe you’re busy cooking up some new and improved language for your website. Don’t underestimate the power of a great tagline. Read More

I have a confession to make. I’ve never been very good at saying no. Popular wisdom dictates that business success in the online world depends on your ability to be helpful and likeable. But if you want to be successful there are times when you have to be firm and say no. Read More

Last year I had a client relationship that was shall we say, less than satisfactory. I’d never had problems before which, as it turns out wasn’t such a good thing. Because no problems = no lessons learned = processes that needed improvement.
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Struggling to come up with new ideas for your blog? Don't let writer's block get you down. Here are 21 easy ways to develop fresh content ideas. Read More

When I worked the local beat as a reporter our newsroom received an avalanche of press releases every week. If you want to learn how to be more fabulous and make the media love you, you need to get their attention. Here are five tips to help you get free publicity for your business. Read More

Need to write a bio for your company about page or author profile? Stumped about which information you should include? Instead of worrying about what to write. Start by asking yourself these questions. Read More