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The traditional marketing mix framework of product, price, place (distribution) and promotion has been in existence for more than 50 years. Despite the obvious importance of the second “p”—price —small business owners have a difficult time figuring out how much to charge for what they sell. Read More

Understand the core fundamentals that make a landing page convert higher. By improving and following these steps you can take your sites and list building to all new levels. Read More

There is often confusion about the difference between a business model and a business plan. This post explores this issue. Read More

What is Google Boost? Read this guide to learn more about the local advertising program, decide if it's right for you, and get started advertising on Boost. Read More

So very many bloggers that I read daily have in the recent past listed Social Media/SEO tools, that I thought it might help to give up some links to same…sort of some “swiss army knife” tools, eh!

Social media tools come in all sizes and shapes and at various costs and monthly subscription rates Read More

The following is our guest post on “Entrepreneurs Journey“. Entrepreneurs Journey is a wonderful series by our new friend Troy Claus. You can also follow Troy on Twitter @Troyclaus . Hope you enjoy our story!

I remember the day Dave Devitt (Founder & President of SYDCON Web Development & my husb Read More

An video interview with Modern Day Matchmaker and creator of One Degree From Me, Paul Carrick Brunson shares the story behind his relationship coaching company. Read More

Is your business using mobile marketing to attract customers? If you’re still uncertain how to make the most of mobile marketing, you’re not alone. Recently MSN’s “News on Main” video segments featured Network Solutions Chief Product Evangelist Navin Ganeshan sharing some statistics about small bus Read More

In this post, the author pushes back against the lost art of conversation in our modern life... "Tweeting, yelping, and yammering" have become the contemporary alternatives to human exchange, replacing dialog with updates...
A compelling case is made to go beyond the digital realm, to revisit the Read More