Consumers seem to find social networking more and more important than they used to. Last year the quantity of hours that consumers spend on social networking increased with 82%. In December 2008, people spent 3 hours a month on social networking platforms and this increased to 5.5 hours in December 2009. Read More
Chris Brogan stresses that to make the best use of social media, businesses and individuals must be helpful to those with whom they interact. That means they must listen, connect, and then publish. We will address each of these key topics individually. Read More
Some developments that are worthy of our attention and will affect how we do things in the social mediasphere over the next few years. Read More
This is the most common mistake in social networking that almost 99% of all members of social networkers make daily. Never ever mention your product in your first email or comment. Read More
We have started a new hash-tag for a weekly twitter chat on wine. Our first features Chef Frank Managa of Picazo 7Seventeen. Read More
Understanding social media's limitations is perhaps more important than knowing its capabilities. Here are the situations in which social media reliance will fail you. Read More
Since the month of January 2010, Facebook has now overtaken Yahoo as the second most visited sites with about 133 million viewers from the US; while Yahoo has only 132 million viewers. Despite the surge of traffic on Facebook, it’s still not enough as Google reigns supreme on the number one spot. Read More
Nope…FourSquare could be a great new addition to your marketing strategy!

FourSquare is a location based social media platform that is primarily for letting a users ‘twitter feed friends’ know where they. It allows users to ‘check in’ at locations and can collect points, prize “badges,” and eventually, coupons, just for going about their everyday business. Read More
In the future everybody will be world famous for fifteen minutes. Does that phrase sound familiar? The above is a well-known phrase coined by Andy Warhol. It is an expression which refers to the fleeting condition of celebrity status that grabs into an object of media attention, which then passes to some new object as soon as people’s attention spans are exhausted. The term is often used in refer Read More
Last week my friend and colleague Monica O'Brien published her first book, Social Pollination: Escape the Hype of Social Media and Join the Companies Winning At It, a thorough guide to social media marketing for small businesses, entrepreneurs, and PR and marketing folks. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!