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Businesses have to stay ahead of the latest trends in technology especially where it concerns how it is being used to engage existing and new potential customers. While Facebook and Twitter are two of the most popular sources, there are many other social networks which can be utilized. Read More

What are the best social media marketing tools today? Wondering where to start your social media marketing efforts?

Getting started in social media marketing can be overwhelming.

So if you're new to social media this short video can help you identify the most important social media tools fo Read More

A quick video blog sharing the thoughts of Tom Peters and Seth Godin giving us the reason of why we should blog and the approach that we should be taking. Well worth a look if you havn't seen it before. Read More

A discussion on the future of digital publishing and blogging and a sampling of those who are leading the way (Gary Ardnt, Michael Stelzner, The White Collar Brawlers, Greg Ng, and Ishita Gupta). Read More

Today marks the beginning of December, which means that the holiday season is well underway. In shopping malls across the country, Christmas decorations have been up since October 1st and radio stations such as B101.1 have been playing Christmas music 24/7 for the past several weeks. In addition, Read More

It’s easy to plan a squeaky clean social media strategy for your business when it’s on paper. But executing all of the day-to-day tasks involved in that strategy can be a different story — and a giant, tangled mess — without implementing processes to manage it.
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Everywhere you look, it seems everybody’s into social media nowadays. From solopreneurs to small businesses and Fortune 500 companies, everybody wants to maximize the powers of social media.
The growing popularity of social media only means greater opportunities for freelancers. On one hand, we ca Read More

Twitter Tip Tuesday is a new weekly blog series from Sprout Social: Insights.

Every Tuesday we’ll focus on just one (1) Twitter Tip and show you how to integrate it into your social media strategy.

This week's Twitter Tip Tuesday - Introduce People. It's better to give tha Read More

There are four mandates that companies are adopting when they are examining and analyzing the success of their online marketing and social media programs.

The 4 Characteristics of Marketing Metrics: Behavior-Based, Integrated, Optimizable, Comparable. Do you agree? Read More