Nokia have done it all so well, their social media is a great example of how to do it right! This proves that it's NOT impossible for the bigger corporations to succeed on platforms like Empire Avenue, they just need to think about it! Read More
Linkedin Marketing promises B2B success in social media, but if you want to fail, take these steps. You'll be able to avoid LinkedIn's benefits & move on.
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Keystone Click sits down with Tim Cigelske of Marquette University to discuss the school's strategy towards social media. Includes details about how Marquette's tweets and posts have gone viral during various times of the school year. Read More
Learn how you can start getting recommendations on Facebook. Great recommendations will help build trust and boost your business. Read More
If you look right above this post next to the author byline you’ll see a row of widgets (Twitter, Facebook, Google+, email and ShareThis). These little social share buttons are actually a critical component of my content promotion campaign, and they should be part of yours! Social share buttons all Read More
Let's take a look at Google+'s performance over its first 90 days (standard evaluation period for any new team member, no?) and see if that gives us any hints about where the network might be headed. Read More
Twitter is not the enemy! So many small business owners and professionals Twitter is confusing. This article focuses on the benefits of using Twitter and offers some practical tips for how to make Twitter profitable. Read More
Promoted Tweets may become an important advertising channel for small and medium businesses as they struggle to get an organic foothold in social media. Here's a quick run-down on the three options currently available. Read More
After finishing up a presentation the other day about push marketing, a customer asked me what they were suppose to do with their traditional marketing budget.

“75% of our marketing is traditional marketing,” she said. “Are you saying that I need to cancel it?”

I think my answer surprised her Read More
Facebook marketing is not about getting as many Likes as possible. You can have 1 million fans, but if no one is seeing your updates, it is useless. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!