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While there is no shortage of news and analysis on Google+, how this social network fits into the B2B marketing mix remains unclear. Even as social media adoption soars, B2B organizations face difficulty incorporating social media, tactically and strategically. A recent study conducted by Forrester Read More

Many of us, bloggers and internet marketers, realize the great opportunity in doing online business.

I think there are people who still don’t get it till now, those who’ve realized the opportunity can’t afford to ignore how much money they can make online from their next product launch. Read More

Social media is connection, engagement, and sharing. It’s winning friends and influencing people. Some people mistakenly believing they need to tear others down. Read More

A major part of what I do for a living is to help individuals and organizations improve their performance and sales effectiveness. I participate in a lot of meetings where I'm asked to review the sales effectiveness initiatives of organizations. Read More

I’ve followed this advice in some form virtually every year since receiving it and it’s provided huge dividends – both economic and psychological.
Economically, it worked because my income was going up every year and following this guideline amounted to a forced savings program with a very simple Read More

Here is the article (not the video) of advice Travis shares: Not sure about Google Plus? Have mixed feelings about yet another social network? You aren't alone. Independent video studio shares your pain. Read More

Travis has created a great video on if and why to use the new service from Google -- Google Plus.
Fast to watch, it may answer your questions. Read More

Many social networkers wonder just how does Twitter make money? Apple, Google and Facebook seem to print it by the truckloads. From its inception, people have used their 140 characters to ask that same question. Read More

What is content marketing?

“Content marketing is an umbrella term encompassing all marketing formats that involve the creation or sharing of content for the purpose of engaging current and potential consumer bases.” – Wikipedia

According to Google’s Eric Schmidt “, every 2 days we create as m Read More