It can be difficult to get customers to engage with your brand, especially if your product or service is something your customers don’t interact with on a daily basis — like insurance. So, if you can provide your fans and followers with services that they can use directly on your Facebook profile, Read More
Pinterest is one of the newest social media channels which has really taken off in the last 12 months. It’s now the 3rd most popular social network site in the world [according to a study by Experian Hitwise].

Find out how you can use Pinterest to drive business and allow existing and potentia Read More
Infographics have dramatically increased in popularity in recent years. So much so, in fact, that entire sites have been dedicated to them and sites likes Mashable highlight them in article titles. But creating them can be harder than it seems. If you want to create an attractive, effective, sharea Read More
"...take the actions that are good for your customers. Make clear decision decisions that put the customer first – then let EVERYONE know what they are – your customers, your suppliers and most importantly, your company. This is what people are looking for – to see if there’s more behind the custom Read More
There is nothing like getting in front of college students to talk about social media marketing. I’ve had my fair share of speaking at various industry events but this one was special. Being able to get in front of the students at WP Carey class at ASU to share what I’ve learned over the years was Read More
Time and again, I’ve posted on the effectiveness of customer case studies. But now, there’s more evidence that they not only work, but also that they’re one of the least expensive content marketing options out there. Read More
This is not the first time I am doing a post on content re-packaging in different forms and types. Thus, I have already shared why giving your great articles a new life is so effective for content marketing... Read More
Do you know that Google+ now has Communities? This new feature works like Facebook Groups, but offers more options, such as Hangouts and discussion categories. Read More
Turning a new customer into a loyal customer is not easy, but a couple of ways you can do this is by using a mobile loyalty program or a mobile rewards program. Read More
Website traffic is key to the promotion of your website and the sale of your product or services. Even if you don't have a large marketing budget, you can still find ways to get more visitors to your site. Here are just a few great ideas you can use to drive more traffic to your website. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!