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In July 1996, an airplane took off from John F. Kennedy International Airport on its way to Rome. Just 12 minutes into the flight, the Boeing 747 was rocked by an explosion and crashed into the ocean, killing all 230 people on board. Read More

There is so much more to having a successful social media analytics program than the tool you choose. It is important to understand the process of implementation as well as how your corporate culture reacts to change. Read More

Want to know how to get your email answered? Need more impact in what you do? Want more time? I’ve got ideas. Read More

It's easy to build a blog, but hard to build a successful blog with significant traffic. Over the years, we've grown this blog to hundreds of thousands of visitors each month and helped lots of other blogs, too. I launched a personal blog late last year and was amazed to see how quickly it gained t Read More

Every company, every industry, and even every department in a single company can have different results. If you want to truly want to know how to get the best from your marketing, then you need to make testing a priority. Don’t rely solely on industry best practices, but instead come up with your o Read More

Are you looking for the correct way to blog post? By adding value to others blogs you will get more readers and also help out fellow bloggers. Read More

SocialMotus is the first Australian-based startup to have developed an all-in-one social media management platform for businesses and agencies. Founded by David Lin and launched in November 2012, the tool tracks ROI conversions from customized campaigns and individual posts and provides multi-user Read More

“Someday” comes when WE say so… Not when someone else does. Make your “Someday”… TODAY. Become something greater in 2013… Read More

To make sure your industry conference goes off without a hitch, there are many important things to consider in advance. Here is a guide to making sure your speakers and delegates have an enjoyable and fruitful conference.
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