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One of the key decisions email marketers must make is what day and time to send their campaigns. This entails an understanding of the best time to send an email as it relates to your customer and industry. Consumers are more likely to open product marketing emails Friday through Sunday, when they h Read More
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We know how important landing page optimization is — when customers click on a link or an ad, they’re expecting to be redirected to a page advertising exactly what they saw or read about in the ad. It’s a pretty simple expectation to fulfill, but it’s also important to get your customer to look bey Read More
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Google pagerank is one of the most debated topics of all time on the internet. A lot of webmasters have claimed to know much about this subject line, and others just accept what have been said by those who claim Read More
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10 great Twitter strategies for businesses, and how they can harness the power of social media and benefit from Twitter - including how businesses can establish a strong presence on Twitter, generate leads, drive sales, and achieve good results. Read More
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Think you know what 'the cloud' is? Guess Again. In influency you need to control your entire infrastructure, but ... can you? Ask Chris Brogan (we disagree). Read More
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Does email marketing work??? Or has Social Media killed it?
You get slammed with spam everyday in your inbox. You also see the growth of social and think email must be dead or at least dying. But, this simply isn’t the case.

Email marketing brought in $40.56 for every dollar spent according to Read More
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Running an online contest can help you build your follower base and boost website traffic. Before you start, however, make sure you have a solid plan and objectives in place. Read More
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Marketing is usually serious business -- but that doesn't mean you can't find ways to have fun with your company and strategy. Here's how! Read More
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If you’ve set up your own business or are thinking of starting up, you’re probably already aware that entrepreneurs often take on several job roles. Find out why you don't need to add 'become an SEO expert' to your list to achieve good rankings. Read More
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Pinterest is stepping up its game once again for brands and businesses. On Tuesday, the popular image-driven social network released a web analytics tool that will give marketers and social media managers a basic look at how their pinned images are received by their followers. Before this update, t Read More
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