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To be successful as an entrepreneur, you don’t have to be a fabulous person, but it helps. Some people, and some entrepreneurs, have that something extra, like Simon Cowell is searching for on the X-Factor, that you can’t quite put your finger on. But the entrepreneurs that have “it” seem to be abl Read More

So what major trends will persist this year? Which new ones will arise and how can social marketers make the most of the changing landscape? Here are the trends that are expected to hit social media this 2014. Read More

We see a number of small businesses with big dreams springing up around us daily. They all want a piece of the business pie, they all fantasize how their product will change the world – it is their product that will be bought by the mighty Google or Facebook! Read More

Content types or content styles can differ depending on the type of information you are trying to convey. Though there are a trillion topics that you can write about, there are only a few basic styles in which to present your information. Add these styles into your posting schedule to give yourself Read More

Feel like you have more social media profiles than you can handle? Hootsuite allows you to successfully manage your many profiles from a single dashboard. Read More

As the economy improves, employees are feeling more comfortable with their career prospects. A new Glassdoor survey found that two in five employees expect a pay raise in 2014 and their fear of layoffs is at an all-time low since 2008. Though this speaks to a healthy economy, perhaps most distressi Read More

The deceptive nature of astroturf marketing can result in backlash and fines from the FTC. So, what can your brand do to steer clear of it? Read More

With their post-Super Bowl ad, Esurance did something innovative with the money they saved, as well as bridged the gap between the offline (TV) and the online (Twitter, YouTube, website), but also reaped some interesting results as far as the social media ROI from the TV ad. The results (and how th Read More

Here are the top 5 tax breaks for real estate agents. Make sure to start getting your documents in order today to qualify! Read More