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Once you've published a high-quality article, you can use the information in it to make your mark in other areas -- and establish yourself as a one-of-a-kind expert. Read More

The Top 10 Fast Food Franchises of the Top 100 Global Franchises Ranking are a seasoned group of franchises. Read more about them and how they fared in the 1st quarter of 2014 in this blog post. Read More

Despite Twitter’s significant drops in stock prices and an underwhelming initial acquisition of users this year, there may be hope for the social network still. In the current global forecast for Twitter, numbers show that its Asian audience will increase by nearly 25% this year, and that by 2018 m Read More

A cautionary tale for when digital marketing is separated or siloed from other pieces, like the ability to modify the website. This is based on my experience working on a digital campaign when a client refused to give access to their landing page and website. Read More

You're creating content. Think you know what content your influency targets are looking for? Wrong. Content Marketing works best when you're SELLING something. Read More

With millions of dollars in funding, thousands of completed campaigns, and the Reading Rainbow’s return , it's surprising that "crowdfunding" just recently officially became a word. Even if you weren’t using the term in your writing, you have likely been hearing about products and businesses that h Read More

The money is in the list.

It seems I hear this phrase everywhere. For good reason – it’s true.

Email has consistently delivered the highest or second highest return on investment. This makes it more effective in generating sales than direct marketing, content marketing and social media. (Sour Read More

In this exclusive First Round Review interview, Wiley Cerilli, co-founder and CEO of SinglePlatform — acquired by Constant Contact two years ago for $100 million, shares the 39 pieces of sales advice that have moved the needle for him and his companies the most. Read More

Here are five of the most common business tax pitfalls that tend to trip up entrepreneurs. Make sure you avoid them this year. Read More