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CircleCount is an awesome tool to measure your Google+ influence and analyze your activities on Google+. CircleCount measures your comments, +1s received, reshares and tracks follower history and gives you a graphical analysis of the data. CircleCount gives you an insight into your Google+ activiti Read More

Over the past four months, I have seen my referral traffic from Pinterest go up by approximately 50%, every month, and that will continue to increase, mostly thanks to the tool Pinwoot. Read More

In all cases the tone and resources must be focused on capturing today’s customers, who are looking for engagement and connection rather than the traditional loudest noise. Z.E.R.O. marketing is not zero marketing. Read More

I've been talking a lot about the importance of visual marketing in 2014. Many of us aren't Photoshop geniuses or even creative enough to produce great visual content. I reached out to a bunch of my social media friends and put together a list of our favorite tools for creating great visual content Read More

One of the cool things about the Internet, and computing power, and data is that there are all sorts of uses for it. Among the latest mashups of data and social media is the microsite Finfluencer from Transamerica. Read More

As I looked at my strategy for 2014 I determined that I would spend more time using Google+. There are a number of reasons for this which I outline in this post. While each business should make their own determinations for which platforms are best, I hope that this will encourage you to consider G+ Read More

Here’s a reality check, no, you do not have to be in every social media channel that exists today.
Let me repeat that so it sinks in, you do not have to be in every social media channel that exists. Let me tell you why. Read More

Managing, maintaining and growing a substantial social media presence can feel like an overwhelming challenge.

How to leverage social media sites such as Google+, Facebook and Twitter in your business and boost visibility, credibility, and awareness. Read More

Is Facebook dead? And does this mean it's the End of Social Media? Find out in this post & learn what your next steps are...
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