BizSugar.com › Social Media › Developing a Social Media Calendar and Implementation Plan Podcast

Last week in our podcast we discussed “Integrating Social Media Into Your Sales and Marketing Process.” Today I would like to talk about what a social media roll-out plan could look like for your company or department. If you're a lone ranger, don't worry, this will work for you too. Based upon sections from our book Sociable! here's a 13 point outline. Listen to the podcast for a full description of these points:

1. Agree goals (Buy-in)
2. Pick your Platforms
3. Assess Resources and Allocate them
4. Social Media policy and guidelines