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If you are a work at home mom or thinking about being a work at home mom, then you probably have dealt with guilt at some point in time. If you have worked out of the home then guilt was likely to be a part of your daily routine. When you decided to stay at home, as I did, you probably thought that Read More

Protecting your intellectual property can be overwhelming, time-consuming and expensive. Here's all you to need to know to get started. Read More

One of the toughest and yet most important questions you will be asked by savvy potential startup investors is “What is your sustainable competitive advantage?” Yet many entrepreneurs, maybe in their passion for their new product, gloss over this one, or even announce that they have no competition. Read More

What should be a startup’s main focus when it comes to marketing? Where do you start? What matters and what doesn’t? Read More

Every budding entrepreneur wants to know how to start a business on a budget. It practically comes with the territory. Much of the time, people are trying to bootstrap their way into an alternative income stream or at least make a little money on the side. Here are some of my top tips for doing so. Read More

Every startup founder feels the pressure of the thousands of things that need to get done, all seemingly at the same time. There is just not enough time! The real solution is better productivity and less procrastination, to put you back in control of your business. You need to spend time on importa Read More

How you are supposed to identify a social media marketing expert? You are most likely to see at the number of twitter followers he has or number of fans of his facebook page. It may sound a sane approach to Read More