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Tarnished reputation is the least thing you want happening to your business, online. But things happen. Now, how to repair your online reputation? Read More

And makes the marketing of your brand more difficult. On any day, you will find many tweets, articles videos on how to grow your business. Often the focus is on the tactics such as 150 ways to grow your business with Twitter. The simple approach is often overlooked because it seems too obvious. How Read More

What Academy Award nominated actor Michael Clarke Duncan taught me about branding and business relationships. R.I.P., gentle giant. Read More

Getting a franchise loan these days is a bit challenging. One potential franchise owner tried to get a loan for his $1.2 million franchise start-up, and ran into problems. I wouldn's have approved him either. Read why. Read More

I have had this idea at the back of my mind for several months already. And now is the time to share it with you. Whether I facilitate workshops or advise clients, I often find myself having to explain what the phrase social media strategy stands for. Usually, people realize that they have been imp Read More

Effective branding affects more than the audience you are trying to reach. It can and does change your internal company culture. Read More