A successful in-app purchase (IAP) strategy is about finding the tipping point between enough functionality without IAPs to create a positive experience, but with enough added value once the IAP is made to justify the expenditure.
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Antonioplaceit voted on the following stories on BizSugar
The Art of the In-App Purchase
Posted by
antonioplaceit under Startups
From http://blog.placeit.net 3328 days ago
10 Apps That Made $$$: Their Sales, Tactics and What We Can Learn From Them
Posted by
antonioplaceit under Marketing
From http://blog.placeit.net 3332 days ago
We talk about apps a lot here at Placeit (they’re pretty important to us, you see). So we wanted to take a minute and profile some people who have been through it all, made some money, and shared their experiences online via. So here are 10 apps, their stories, plus a few golden nuggets for the roa
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