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If you have been even remotely active online in the last few months, you wouldn’t have missed the ‘video’ wave that is sweeping through the internet.

Whether it’s your online community, water-cooler conversations, or Facebook posts, everyone wants a slice of the video marketing action, and build Read More

So, you have launched your app, and you can’t wait to take it to the top of the rankings.

You have promoted it on social media and got press coverage, but there’s hardly any progress on app downloads.

Not sure what’s missing? What could be wrong?
Read More

Is knowledge of digital marketing alone enough to take your career in digital marketing ahead? Or do you need a college degree to boost your digital marketing career? Read on to find out. Read More

Google Phantom3 Update impacted millions of website on Nov 19th, 2015. Different websites saw different impact as a result of this update. Read on to know why some were positively impacted while others had to suffer a drop in rankings. Read More

As with all businesses, many marketing departments suffer from lack of efficiency and overspending. Thankfully there is a great way to remedy the situation by saving money, time, and stress while at the same time expanding your reach and increasing efficiency. Welcome to the world of recycling old Read More

"How many of you think Pinterest is only a place for women to share their latest recipe or DIY project?

If the top 30 Pinners are food, fashion, design, and wedding bloggers, it’s safe to say it’s a scrapbooking paradise for women.

So, it’s easy to push this visual search engine under the rug Read More

Learn how to find your first startup's clients using social media!

There are many strategies one can employ to win the trust of his first customers on social media. These strategies work differently depending on the type of business in question. Choosing to use them will, however, yield good res Read More

Influencer marketing puts people front and center, only this time it’s not about the audience, but about those who they look up to for guidance and advice. Instead of taking the time to develop a marketing strategy, you are now focusing on developing a relationship with another human being. It’s a Read More

Have you heard about it yet?

It’s probably the single biggest consequence of the rise in popularity of content marketing.

It’s called content shock.

People are being overwhelmed by all the content produced, both good and bad.

There’s a lot to be said about it and the way it will force c Read More

The Internet of Things (IoT) is one of the most incredible feats of modern technology. With the right vision and architecture, IoT will bring to life new possibilities and experiences. It’s also one of the most confusing and ambiguous. To make sense of it all and specifically understand how IoT app Read More