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As a new business advisor, I often meet aspiring entrepreneurs looking for that magic formula for success. I tell them that success in today’s rapidly changing environment simply means learning and adapting faster than your competitors. There are no static rules, or constant states to strive for. Y Read More

The world is full of ideas. Especially the business world, where rapidly growing competition has made innovation mandatory at any cost.

Your idea can be a real game-changer, but that doesn’t mean anything if you don’t know how to set it in motion in the right way. If you own a startup, you proba Read More

We'll discuss what you need to know about the psychology that goes into the colors and typography regarding how they influence customer behavior. Read More

Trying to passively generate leads online? Here's 21 ways [with examples] real estate companies can build their brand and generate leads online.
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Making connections with influencers isn’t just for fashion blogs and trendy Instagram accounts.

You’ll need a ‘way in’ no matter who you are or where you’re going.
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Stop project failures before they start with a more effective workflow management process. Here's how marketers can implement one in seven easy steps. Read More

Your website is one of your organization’s most valuable assets. In fact, your website can be worth up to 36 times the monthly revenue it brings your company. Like any of your other marketing collateral, websites aren’t meant to be stagnant. They change over time, evolving alongside consumer needs Read More

Small business owners often rock at the services that they deliver. But figuring out how to grow your prospect list is one of the most PAINFUL parts of growing a business. Read More

If your company is using social media, you’ve probably got someone in charge of it all. Perhaps one or two of your people handle everything, including promoting content, monitoring activity around your brand, responding to customer questions or complaints, curating industry-related news and trends, Read More

In this week’s Marketing Eggspert round-up post we are going to concentrate on Social Media Marketing — primarily Facebook Marketing. It is the hottest type of marketing in this day and age and all companies are jumping on the bandwagon — but are they doing Facebook Marketing correctly? In this pos Read More