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A press release is still one of the best ways to reach the media to gain publicity. However, most go straight into an editor’s trash bin because people make the mistake of sending poorly constructed, self-serving releases. Read More

A review of Tara Gentile's e-book, "Storytelling for Creative Biz Success," that merges storytelling techniques with marketing for creative small businesses. Read More

They're not your fans or followers: they're your *community*, so think of them like that instead. Incorporating your fans or followers into your brand, listening to their inquiries and making them feel like they matter by adopting their suggestions, featuring them on your page, engaging and rewardi Read More

Today I chatted with the inspirational Rachelle Mee-Chapman, aka Magpie Girl. She's the leader of Flock, writer of "Soul Retreats," and a coach to artists. Read More

Whether you’re a successful businessperson, entrepreneur or a rookie to the industry, making the decision to buy a franchise has its fair share of pros and cons. In this post we will top pros and cons that may help you to make the decision, to buy, or not to buy a bar or restaurant franchise. Read More

Do you want to know how to be a freelaner? Your real question should be how do you jump out of the crowd and get the attention of an employer? Read More

Most people don't take advantage of everything Google Analytics has to offer. Here are some ways we use custom variables to improve sales for our online shop Read More

A great review of Megan Auman's workshop, "Pricing for Profit." A must-read for all creative business owners who aren't getting the profit they need! Read More

As you may or may not know, I am a freelance writer and professional blogger. But, how did I get started? Here’s my early story. Read More

Whether you are going through a divorce, need some business law advice, or you need some other help, a good lawyer can be worth every cent you pay. But you need to be discerning as you choose a lawyer to handle your legal issues. Read More