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“80% of SEOs and marketers do keyword research wrong.

"They plug in a main keyword to Google’s Keyword Planner, download the results, and then start sorting through them in a spreadsheet.

"But here’s the thing: literally thousands of other marketers have already searched the exact same keywor Read More

Everyone wants to convert more leads into sales.

But what are you actually doing to achieve that result?

Most businesses waste countless hours tweaking logo designs, hiring inexperienced people, and blaming their customers. However, the problem is closer than they think.

"Masterful copywri Read More

Sujan Patel outlines 7 ways to craft the perfect outreach email.

In this post, you'll learn how to:
1. Know Your Audience
2. Learn what they’re most likely to respond to
3. The “Do’s” of the Perfect Outreach Email
4. The “Dont’s” of the Perfect Outreach Email
5. Nail the Subject Line
6. Ar Read More

Like any piece of content, people won't magically come to your infographic just because you created it. You need to get it into the hands of the right people.

In this article, you'll learn:
1. How to find and pitch influencers who talk about the subject of your infographic
2. How to make sure Read More

Michael Aagard once stated:

"The copy you use in your buttons has major impact on your prospects’ decisions. Button color and design are important visual cues that tell the prospect where to click.

But in the last critical moment, the copy itself is what impacts the prospect’s final decision. Read More

There are multitudes of things you might never thought about, that are slowly crippling your conversion rates and your business.

Heed this advice, or suffer the consequences. Read More

In this article and podcast episode, Sujan Patel breaks down the 5 key elements of the ever changing world of content marketing, growth hacking, and building a personal brand. Read More

Most of the time, TV advertisements are a minor annoyance that we do our very best to avoid. But once a year, the tables turn.

When the Super Bowl hits our screens, the humble TV commercial becomes a must-watch, and for good reason.

With more than 100 million viewers for brands to broadcast t Read More

Whether you’re in the field of SEO or SEM, or simply playing Words With Friends, a keyword research tool is a vital part in the strength of your online marketing and advertising efforts.

Here are some keyword research tools you've never heard of. Read More

When you meet someone new, what happens?

Chances are, you ask them questions in the hopes of learning more about them. The end goal is to connect.

Let’s take a look at 7 brands that are crushing it with their storytelling. Read More