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You know it’s not realistic, right?

Consistently creating super-engaging content that gets your audience’s pulse pumping, sends intellectual stimulation levels soaring, and generally blows the socks off readers every single time. Read More

The months of mid-year-content-marketing-checkupJune and July are the perfect time to reflect on your content marketing strategy. What’s working? What isn’t? What needs to change going into the fall season? Read More

You’ve read all of the blogging advice. You know writing an outline helps keep your blog post to the point.

But try as you might, nothing’s happening. An empty page stares back at you. That blinking cursor is taunting you. Read More

In the movie Field of Dreams, Ray Kinsella played by Kevin Costner constantly hears the saying “If you build it, they will come.” Spoiler alert, if you have not watched the movie, the prophecy did come true and people showed up to play or watch baseball on the field that Ray created. Read More

Some weeks are all sunshine and lollipops. This week is not that week.

Actually, all week we’ve been warning you of various colorful ways online professionals can shoot themselves in the foot. On Monday, I talked about a bunch of ways (around 30, I think) that people mess things up for themselve Read More

Copywriting is not writing. It is assembling.

The best copywriters collect the varied parts of their research and assemble those parts into a true story that resonates with the particular worldview of an audience. Read More

What is your brand’s most distinctive trait?

What’s the most important thing your company does?

What’s the main reason people should do business with you? Read More

Imagine if you had to send marketing emails manually, or keep your records in a tattered binder on your desk.

Every company, even startups, needs to make a minimum investment in SaaS tools for work like email marketing, project management, and tracking sales.
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Over the years I've spent countless hours researching the best tools, apps and gear to manage my business. Here is a list of all of them!
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Growth hacking can be incredibly satisfying when done correctly, generating leads and gaining massive amounts of exposure for your business.
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