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Do you remember Tom Hanks Mr. Short-Term Memory? This was a great skit (written by Conan O’Brien) in which Mr. Short-Term Memory can’t remember the last thing that just happened or was said. If you use an auto reply on... Read More

I was never too keen into automatic messaging but seeing how some are using it for productivity, it's something to ponder about strategy and personal ethics. Read More

In the past, it was possible to hide negative customer sentiment from other customers; if you were unhappy with a brand, product or service you could only share this with your immediate network via word of mouth but this is not the case any more. Every comment on blogs, articles and campaigns are public these days. This is good because people really are interacting with each other but there is a Read More

There is evidence that small business is starting to see the value of social media for their operations. As it has been with search marketing it is likely that a majority adoption of the practice will take a considerable amount of time but it looks like the movement is underway, to a degree. Read More

Even though I’m not a parent, I believe that parents often have concerns about letting their children use social networking sites such as Facebook and Myspace. Read More

As these social media sites continue to grow in popularity and become the favored venue for online marketing and branding campaigns the importance of a company establishing a network on the most useful sites is imperative. Read More

Slides from a recent webinar where we talked about social media marketing for accountants, attorneys, architects, and other professional service firms... Read More

Imagine that you have to write a piece of news based solely on the information on your Facebook wall, comments from users and Twitter updates without being able to verify the accuracy of the information in online and offline venues! Read More

Want to make yourself visible in the Social Media? Here is a list of very competent tools for developing and implementing Social Media Strategies. Most of these are free but some need subscription.
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