When writing sales copy, one thing you want to avoid is getting the reader offside by pretending you know everything about them.

Sometimes this is done without even realising it. Read More
Just because someone clicks on your ad doesn’t mean they’re going to buy. A high click-through rate means you have an ad that people like but it doesn’t necessarily translate into purchases. If no one buys, you’ll just be paying for all those clicks with nothing to show for it.

So, if the click- Read More
The Warrior Forum has come up with what seems to be the next big thing on the Internet. The Vault, a room where you'll find the finest and most sort-after influencers in the industry Read More
In the past, brands that shouted the loudest, gave the most incentives, and had the most authority in their fields won the battle. But today, we haved moved to a more customer-centric era in which your brand’s value is determined by its ability to connect to your target audience, and win them over. Read More
Need inspiration to write great blog content?

Need assistance to write great blog post titles?

These 11 blog topic generators and analyzers will help you do both. Read More
This infographic from Smartinsights illustrates the importance of digital marketing to businesses today and the digital marketing techniques that marketers find most effective. Read More
After my friend Shakir Hassan hit me up with a blog marketing question you knew I had to turn it into a blog post. Because legions of awesome bloggers are struggling like Hades to gain traction with their blogs and try to do marketing ON THEIR OWN. Which is a big, big mistake.

I share 7 practic Read More
Sponsored article recommendations are the newest form of online advertisements. They've been successful at driving traffic back to a website, but they are also gaining a reputation as SPAM. Marketers need to find a balance between attracting attention and being transparent with their messaging. Read More
Technical SEO and content marketing are both key components of an overarching digital marketing strategy. Here, we’ll take an in-depth look at each. Read More
A customer-friendly website can decrease bounce rate, increase conversion rate, boost time on page, raise conversion rates, and improve your engagement levels. So, what web design elements do you need to consider when developing a user friendly website? Be sure to keep the following in mind. Read More

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …

Steve Chou: BizSugar Contributor of the Week

We're pleased to welcome Steve Chou, BizSugar "Contributor of the Week" on Facebook to the list of BizSugar members … More
Editor's Picks

It's time to up your game with video on BizSugar!
Post your small business video to BizSugar today!
Have you tried BizSugar's new video posting feature?
Did you know you can now post video on BizSugar?