Having the best blog or the most useful blog post are not enough these days to guarantee you re going to get more blog readers and nail every first time visitor down that arrive your blog. Without happy returning loyal blog readers, your effort in marketing your blog is an exercise in futile. Read More
The SEO industry has largely ignored the human element in the past, but as we evolve and the product (search engines) becomes more sophisticated, the importance of a brand being human cannot be underestimated.
How do you go beyond SEO and marketing to make legitimate, relevant, human connections a Read More
In today’s episode, we’re talking about mobile content marketing … specifically, how to tailor your e-newsletters to the needs of mobile users. Read More
The landing page: the most important aspect of your website because it is the first thing a customer sees.

Putting all other definitions aside, the landing page has only one JOB and that is to allow conversions. You want people to encounter your landing page and automatically be turned on to sig Read More
In case you don't know, Fonzie was the ultra cool guy from the TV show “Happy Days”.

All the girls loved him and all the guys wanted to be him. The black leather jacket, white t-shirt and his motorbike were a legendary combination. Read More
Here are they key differences between paid, owned and earned media to help you to understand how each can feed into your digital marketing strategy. Read More
Take a look at the infographic below created by Ninja Metrics for an overview of influential customers - who they are, what they do and how to target them. Read More
You may have noticed that Wishpond’s content output has been somewhat scant in the past month or so, and we wanted to explain why that is.

We’ve been shut away. We’ve been in the corner office, sitting on beanbags, leaning against giant stuffed pandas or lying in colorful hammocks with... Read More
Let’s just say you’re sick and tired of chasing after the next traffic blues.

If your blog’s daily traffic is below 100, I can show you how to triple that in as little as 60 days.

Read More
Content will always be at the heart of it all and the following discusses the most important principles and guidelines about this tool. Read More

Learn How to Build a Firm Benefits Foundation

While health care reform hasn’t gone into full swing mode yet, your business can lay a firm foundation for 2015 by following …

BizSugar Contributor Builds Web Marketing Blueprint

From the beginning, Scott Dudley has focused on marketing for the Web, launching Lo Cost Marketing.com in November … More
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